Enhanced Odds Betting Offers, Price Boosts and Free Bets

Enhanced odds betting offers – also known as price boosts – are becoming increasingly popular with bookies and punters alike. The best bookmakers in the business now regularly offer enhanced odds offers as alternative welcome bonuses to the more common free bets and bonuses.

When offered as welcome bonuses they work by allowing new customers to back a given outcome (e.g.  the latest 50/1 enhanced odds offer with Coral). The enhanced odds are usually massively boosted from the standard price and hence offer exceptional betting value to the punter.

Here we will give you details of the latest enhanced odds offers available and we’ll also give you details of the main terms and conditions to watch out for.

Enhanced Odds Offers – Main Terms and Conditions

As mentioned, most enhanced odds offers are available to new customers only, i.e. only those who don’t already have a betting account with the bookie in question. But there are plenty of other terms and conditions that you should take note of BEFORE you take up an offer. And you should always read ALL the terms and conditions of a given offer on the relevant bookies’ website.

  1. Min/max stake – Always note what the minimum and maximum stake is the a given offer. Note also that some offers will have a maximum stake that can be placed at the enhanced odds but they might also have a minimum amount that must be deposited when you open your betting account.
  2. Paid in cash or free bets – Almost all bookies now pay out the winnings earned from enhanced odds offer as free bets as opposed to cash, meaning that you need to roll over the winnings at once (or occasionally more if stated in the terms) before withdrawing your profits. Note that some bookies will pay in cash to the standard odds and top up the additional winnings with free bets.
  3. Time limits – Time limits can apply to when the offer is available and also to how long you have to use the bonus funds/free bets after the bet has settled.
  4. Stake back if you lose? – Some bookies will kindly refund your stake – usually as a free bet – if your price-boosted bet loses, while some will give you a free bet of a set amount that might be more or less than your initial stake.
  5. Stake not returned free bets – Note that almost all free bets issued by bookies – either in winnings or refunds – will be stake not returned, that means that when you use them the free bet stake will not be returned with any winnings.

Which sports are enhanced odds offers available for?

Bookies have offered loads of enhanced odds promotions in recent years covering a vast range of sports including:

  • Football – Every week bookies are falling over themselves to attract football punters by offering loads of enhanced odds deals on the Premier League, Champions League or whatever other big football matches are around. They really come into their own at the big international tournaments with hundreds of offers appearing when the Euros or the World Cup roll around.
  • Horse racing – Whenever there is a big horse racing or meeting – and there is none bigger than the Cheltenham Festival – the bookies get their generous hat on and dish out plenty of great offers.
  • Boxing – The same with any big boxing bouts, especially those involving British fighters in world title clashes.
  • UFC – Whenever Conor McGregor fights, there are a fair few enhanced odds offers on him winning (again).
  • Tennis – The tennis majors attract their fair share of offers.
  • Golf – As do the golf majors and some of the bigger tournaments besides.
  • Rugby – The Six Nations and the Rugby World Cup will have a few offers flying around.
  • Politics – Hopefully you got the enhanced odds of 33/1 on Trump becoming President of the United States… it might have softened the blow somewhat!

Alternative New Customer Betting Offers and Bonuses


As mentioned above, enhanced odds offers are invariably available only to new customers of a bookie (although on occasion bookies will give existing customers price boosts, but they tend to be rather less dramatic).

The main alternative to these offers when joining a bookie is simply to take advantage of their standard free bet or bonus offers. These tend to come as matched bonuses, either as 100% matches (such as the £50 free bet offer with Ladbrokes) or sometimes something more (such as the Bet £10, Get £40 Free Bet/Casino Bonus Offer with BetVictor).

There are plenty to choose from and the key to these is that it tends not to matter whether your qualifying bet wins or loses, you’ll still get the free bet in question.